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  • Job Title: Senior Digital Marketing Manager – European Consumer Brand
  • Location: Hong Kong

Our client, an European Consumer Healthcare Brand has opened up a new position, Senior Digital Marketing Manager to explore the digital presence of the brand in the competitive and yet fast growing digital community.

As the Senior Digital Marketing Manager you will leverage your expertise and dedicated experience to co-develop category defining campaigns that have impact and optimize digital presence. 

Responsibilities:

  • Digital Team management
  • Partnership with branding team, Communications, and creative agencies to optimize the brand presence and values across multiple channels – such as Social Media, Search, eCRM, medical healthcare community and physical and digital platforms. 
  • To team up with your global digital team, digital agency, platforms, tech companies and the Hong Kong brand teams to shape the digital journey of a US Healthcare Brand.
  • To drive and direct planning to carry out creative and media ideas in market
  • Inspire and develops marketing team and organization on Digital Marketing. 
  • Provide consultation to team on capability of the digital platform.
  • Drive the roll-out plan and feedback of key learnings in partnership with regions a for digital program across multiple digital platforms. 
  • Champion Digital internally, ensuring that digital channels are fully represented
  • You will drive the digital capability agenda while encouraging the Senior management to think Digitally by showcasing opportunities, strategy and results. 

Requirements:

  • University Degree in Business Administration, or other discipline.
  • Demonstrable experience in digital marketing, brand building, and communications. 
  • Experience from consumer products such as consumer pharmaceutical, healthcare, beauty, food & beverage, infant formula, etc.
  • Must have command and passion for digital marketing strategy, best practices, trends and tools. 
  • Particular strengths in digital marketing include search marketing (SEM/SEO), content marketing, social media, mobile marketing, influencer, bloggers, and earned media campaigns, user generated content, relationship marketing, eCommerce, and use of web analytic, etc

700K – 800K per annual

Interested parties, please send your resume to Miss Monica Ling:

E mail:  monica.ling@talentbluesearch.com

Tel: (852) 2902 6660

Details

  • Reference #: TB-232
  • Industry: Fast-moving Consumer Goods
  • Job Function: Digital
  • Level: Manager
  • Annual Package: 1 Million below

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